How many keywords should I use on my website?
Have you ever been faced with such a question? You have a website, and you know that you need to use keywords. At the same time, you do not want to overdo it, because you have heard that keyword stuffing, or using too many keywords, can harm your website. So what is the correct amount of keywords to use?
One Post = One Keyword
As a general rule, you should target a new keyword with each post that you put up on your website. This is, however, a slight simplification of things, and there are exceptions to this rule. But first, let’s focus on this idea of one keyword for each post:
Once you have found your keyword, what you want to do is use it in your post. Insert it into the title if you can. If small words like “is,” “how,” and “the” need to be added, add them. Also include the keyword in the opening paragraph or sentence of your post, as well as one or two more times throughout the article.
For more advanced users, you can insert the keyword in the meta title, the meta tags, and in an image’s alternative text.
If you have quality keywords and you follow this procedure, your website will soon be getting plenty of traffic.
“One Post, One Keyword” Is NOT a Rule!
Keywords are not all that matter in SEO. Content is no less important than keywords, and maybe even more so. In order for your pages to rank, you must have quality content and well written blog posts.
There are times that you can write a blog post without focusing on any specific keyword. It should not be the norm, but even these posts will get indexed in Google for the keywords that they contain naturally. They will still attract traffic, though probably not as much as your regular posts.
There are also some times that you want to target a few keywords in one post. Don’t overdo it, but if there are a few keywords that have similar meanings, you can include a whole bunch of them in one post.
The Question Is, Where Will You Find Quality Keywords?
How do you know if you are using the right keywords or not? Are you using a keyword tool? Are you using Google’s Keyword Planner? As I write in a previous post, the Keyword Planner is NOT what will bring you success.
I personally recommend Jaaxy, which is a premium keyword tool that tells you the exact amount of average monthly searches and the exact amount of competition you are up against. If you are a premium Wealthy Affiliate member (like I am), you can use their keyword tool, which although is not as sophisiticated as Jaaxy, still uses the same algorithm and gives you the info you need.
To read more about Jaaxy, click here!