Is Traffic Travis Any Good? Is It a Scam?

What is Traffic Travis? Is it any good? Is it a scam? This overview will show you how to use Traffic Travis to monitor your website’s SEO stats.

Traffic Travis — What It Is

Traffic Travis is a free tool that helps you monitor your SEO stats and discover new ways to improve your site’s SEO rankings. It’s owned by Mark Ling, founder of Affilorama, SaleHoo, and more.

There are many great features of Traffic Travis, which are all included in the free version. I will go through each of them one by one and show you how to use them to your advantage. In the screenshot below, you will see my dashboard. As you can see, I am tracking how I am ranking for several keywords, and I am also tracking the number of links I have and where they are coming from. My domain authority and Alexa rank are also included. (I’m ranked in the top five and 10 for a lot more than six keywords! Six is only counting the keywords that I am actively tracking in Traffic Travis.)traffic travis scam

Let’s go into each feature of Traffic Travis separately.


You can create campaigns in Traffic Travis for separate sites. For each campaign, you can enter keywords, and the tool will constantly update your current rankings for those keywords. You can also choose which search engines (Google, Yahoo, Bing) to track your rankings on, and in which country (for example, you can choose United States,,, etc). In the screenshot, you can see that I am tracking my rankings for blogmutt legit and blogmutt review. You can also see that I rank #2 both in Google and Yahoo USA. Read on to see what else Traffic Travis will track.

“My Site”

The “My Site” Feature of Traffic Travis analyzes each URL on your site independently. You can find out what their page authority rank is, the number of backlinks they have, which keywords they are ranking for (from the list of keywords I entered into Traffic Travis), and also any page warnings on that URL. As you can see, I have no SEO warnings, but I do have page warnings.

is traffic travis any good

What I really like about this tool is the page warnings. Don’t get scared by them! They are just pointers that help you optimize the SEO aspects of your page. For example, if you have images that aren’t optimized with keywords in their alt tags, or if you haven’t filled out your meta title or description, you’ll get a warning. Other warnings indicate that you have too many H1 tags (which makes the article hard to read), a meta description that’s too short, a meta title that’s too long, or other metrics. You can click on the warnings number next to each URL to find out what the problems are:

what is traffic travis


Research Feature

Research lets you research keywords for their popularity, PPC competition, average PPC cost-per-click and more. You connect your Google Adwords account so you can do all this research. You can also enter a keyword and find out if domains for that keyword are available. For example, if you want to find out if you can get a domain name that says bestpizzatips4u, then you enter that keyword and the tool will tell you if the com, org, net, etc domains are available.

SEO Feature

This is my favorite part of Traffic Travis. You can enter any keyword and find out if you are ranking for that keyword, what your rank is, and which page on your website is ranking for that.

But my favorite part is the competition research feature — just enter any keyword, and the tool will tell you if it is hard, medium, or easy to rank for that keyword. This metric is based on data such as the number of competing websites and the authority of the sites already ranking for that keyword. You will also get the average page authority of the websites competing for that keyword and how many backlinks they have, among other metrics. How to make money online would be very difficult to rank for, while how to make money online without a website would be much easier:

You can use the SEO feature to find places where you can get backlinks. Just enter a keyword, and the tool will bring up related websites where you might be able to find backlinks. What you do next is pick the websites that have a high authority and ask them if they would want you to guest blog for them or something. Write a guest blog and include a link back to your site. In the image below, you can see where to get backlinks for the keyword make money online. Of course, backlinks aren’t as important these days, except if they come from high-quality sites.

Link Analysis

It’s easy to find any backlinks that you have. You’ll find how many backlinks your website has and where they are coming from. In addition, you will get the page authority of the URLs that are linking to you and their Alexa rank.

Don’t just use it for your own site! Enter your competitors’ sites to find out where THEY are getting their backlinks from, and try to get backlinks from there too!

How to Download Traffic Travis

Traffic Travis isn’t a website; it’s a program that you download on Windows. You need Windows XP or higher to use it (but who still uses Windows 2000?). It doesn’t work on a Mac or on a Chromebook.

You can go to to download it. Once you sign up, you’ll get a registration key to enter when you first use the program. It’s free to use.

The free version lets you create two campaigns, track up to 30 keywords per campaign, and research five keywords at a time. The professional version lets you create unlimited campaigns and doesn’t have these restrictions. The professional version costs $97 per year.

So, Is Traffic Travis a Scam? Can It Really Be True?

I think that for a free tool, Traffic Travis is excellent. I have other ways to do keyword research, but I like using it to do a site audit and find out about warnings on my pages. I also discovered that I have over 100 backlinks — who ever knew?! I find the competition metric for SEO very refreshing as well — instead of just getting a number of competing websites, I can actually find out if it will be easy to rank for or not.

If you just want to do keyword research and/or you just have one or two sites, then the free version will be great for you. If you want to monitor multiple sites or your rankings for over 60 keywords, then you may want to upgrade to the professional version.

Download Traffic Travis Version 4 For Free






  1. Grace

    Hi Ben, thanks for your post, I didn’t know this about Traffic Travis and your explanation of the features it has makes me think of checking it out but then I realize this is from Mark Ling. I don’t like his Affiliorama platform and the way he doesn’t update his training. This keyword search tool in Traffic Travis doesn’t have competition analysis like the keyword tool in Wealthy Affiliate right? I really like the QSR feature on WA’s platform.

    I always like learning about new products though, so thanks for sharing your view on Traffic Travis!


    1. Ben (Post author)

      Hi Grace!

      Traffic Travis defenitely has competition analysis. It just had different metrics than the Wealthy Affiliate keyword tool. Wealthy Affiliate’s creators believe in the QSR, or quoted search results. However, that definitely is not the only thing you should be concerned about. If the QSR is only 10 but all of them are from high authority sites such as Amazon, CNN, Forbes, Lifehacker, Yahoo, ESPN, etc, you will never get on the first page. If the QSR is 400 but all of them are blogspot blogs that just mention the keyword in passing, you have a very good chance of ranking among the first three. So you do need to take the quality of the competing sites into consideration as well, and that is what Traffic Travis does.

      I personally always look at the QSR when I do keyword research. However, I don’t think Mark Ling believes in it — I heard him say in one of his videos that he doesn’t look at the quantity of the competition at all, only at the quality. It’s definitely worked out well for him. 🙂

      To each their own way, I guess.

      As for Affilorama, one of the most common complaints about it is that the free training hasn’t been sufficiently updated. It’s definitely a drawback, and it’s why I don’t recommend their free training for newbies who wouldn’t know better. On the other hand, it’s free, so you can’t really complain. The majority of their 94+ free vidoes teach methods that still work; it’s only some of them that still mention article directories, PLR stuff, and things like that.

      Thanks for stopping by!

  2. Ronnie Jordan

    Thanks for the information. I found the My Site feature would be a nice addition to my website venture. It is always good to have something checking your work because just like those images we put in. It is easy for that to slip by you. and it is always good to get some prior overview of a tool before you try it. this way you are not wasting your time. Keep us informed. Thanks.

    1. Ben (Post author)

      Hi Ronnie,

      Absolutely! With Traffic Travis, it’s super easy to make a complete site SEO audit for free. Yoast SEO does have some similar features, but here you can do it on your entire site from one place. There are always things that you miss when you publish a post, and now you have an easy way to go back and fix it.

      Thanks for stopping by!

  3. Salina

    Thanks for the thorough review! I think I am going to give Traffic Travis a try after reading your review. I hadn’t even heard of it before, but it seems like a very helpful tool and nice that the free version has quiet a bit to offer. I will definitely come back to your site for more info later on!

    1. Ben (Post author)

      Hi Salina!

      Yes, the free version definitely offers a lot.

      Thanks for stopping by 🙂

  4. Marcin Romel

    Hi, Good article! I used a lot of different online tools similar to Traffic Travis and I’m going to try that on my laptop as it seems interesting and the features included are really cool, especially it’s a free without any limits. Unfortunately it’s not working on MAC so as I mentioned I will use it on my Windows Laptop;)

    1. Ben (Post author)

      Hey Marcin,

      Yes, the free version definitely has a lot of unlimited features. But as mentioned, you are limited to two campaigns and active tracking of 30 keywords per campaign. For most people, the free version will be sufficient.

      Have a great day!

  5. Peter

    I have been looking for a free keyword research tool instead of the one that WA provides. Is Traffic Travis better than this one?
    Great review on this product and I had no idea Mark Ling had other products besides Affilorama. Good to know. Really well done.

    1. Ben (Post author)

      Hi Peter!

      Well, if you are a member of Wealthy Affiliate, then their keyword tool is really fine when it comes to keyword research. The monthly search volume is pretty accurate, while Traffic Travis just pulls the monthly search volume from the Google Keyword Planner. Wealthy Affiliate’s tool also gives you the QSR, and Traffic Travis doesn’t — they give you other metrics, such as how easy it will be to rank, the average page authority of the competing websites, how many backlinks they have on average, their Alexa rank average, etc.

      But Traffic Travis definitely has much more features. It’s not just a keyword tool — you can spy on competition, find high-quality backlinks, track keyword rankings, do site SEO audits, and much more.

      In addition, if you’re doing keyword research for PPC, Traffic Travis is perfect.

      Thanks for stopping by!


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